Execution is tough.
There are usually a number of variables, some of which are beyond your control. Perhaps, the biggest hindrance to successfully executing your vision is the huge mental stress that comes from the unknown:
Will my idea be accepted?
Is it good enough?
Do I have enough resources to execute this idea?
Am I knowledgeable enough?
If you feel this way, great. It simply means what you are trying to achieve is challenging enough, and you will most likely be better for it.
We can definitely tell you that we asked these questions and more when we were trying to establish a business that before now, had no structure. We were practically learning on the job.
Today, that simple idea of empowering farmers has grown to a business that has empowered over 11,000 farmers in 13 states across Nigeria. It has grown to become a Group with another subsidiary, Farmgate Africa, and employs 50 passionate men and women committed to enabling the achievement of food security in Africa.
We’ve retraced our steps and here are the not-so-secret ingredients that have taken us from a startup to raise $2 Million in funding in less than 3 years:
Write a Vision Statement
The first step in successfully executing your vision is to write a vision statement. Your vision statement should describe what you want to achieve over time. Your vision statement should aim to capture clearly what the future looks like and should excite your partners, investors, and members of your team.
Our vision at Farmcrowdy Group is to be the foremost digital agriculture platform in Africa admired for its impact on collaborative food production and boosting food security across the continent.
Describing the solution/impact you want to have, and predicting the future, 5 – 10 years will help you write a clear vision statement that will guide your decisions and produce the outcome you desire.
Take the First Step
The first and most important step in executing our vision for Farmcrowdy was setting up a simple website where people could easily find out what Farmcrowdy was about and it also included a phone number, email and Live chat, so that no matter what route people prefer, they could reach us easily and conveniently.
The reason why some people find it difficult to execute their vision is that they try to overwhelm themselves with so much work and too many expectations. If it takes so much for you to get started, that is, if you cannot take the first step without breaking the bank, then you haven’t properly expanded on your idea. Break down your idea until it is easy enough to take the first step that will add a significant impact to your bottom line.
Build Your Network
Your network will prove to be one of, if not the most important asset you have as you execute your vision.
According to motivational speaker Jim Rohn, you are the average of the five people you spend the most time with. If you want to successfully achieve your vision, you have to associate yourself with people that are likely to help you get to where you are going faster.
Is there someone that is seemingly out of reach but can make a significant contribution to your vision? Based on the six degrees of separation concept by Hungarian author Frigyes Karinthy, all people are six, or fewer, social connections away from each other. As a result, any two people can be connected in a maximum of six steps. This is why you should carefully select the first set of people in your circle because they are strategically positioned to attract the right kind of people to you.
Communicate Your Vision
Your ability to properly communicate your vision is paramount to its success.
It’s really easy to believe that everyone can see the potential in your business the way you see it, but that usually is not the case. As a matter of fact, even with overwhelming evidence that your business or whatever you are working on as potential, it still takes an awful lot of practice, patience and investment of resources (whether paid or unpaid) for others to see this potential.
This simply means that you have to keep communicating your vision until it becomes second-nature to you and until others can identify and understand it.
Avoid Overwhelm At All Cost
A vision is not a destination. It is continuous.
You may achieve a goal, for instance, get your first 1000 sales, but your vision should be a moving train into new territories, achieving one goal after the next.
As a true visioner, you will see a clear cut path, like a next move, the moment you approach a goal that you have set for yourself, and guess what? You only need to get it right once, and then you can do it over and over and over again because you can always retrace your steps and improve on them.
Right there, is the formula for success.
For many, the biggest hindrance to successfully executing a vision will be an overwhelming sense of duty and responsibility and the thought that one may never be able to measure up so our advice to you is this:
There will be a lot of moving pieces and so many things calling for your attention. In situations like this, we tend to lean towards the 80/20 Rule where 80% of the result comes from 20% of where you put in the effort, so definitely tackle the most important task on your list that will have the most impact on your bottom line.
“Vision without action is a daydream.” Ancient Japanese proverb